Getting Started with Act! CRM is Easy

Getting Started with Act! CRMGetting Started with Act! CRM

Act! CRM – 3 Steps and Grow!


By implementing a CRM system you and your and staff can easily share information to track and manage business contacts and focus on sales – improving relationships and the bottom line. Act! is a simple to learn and easy to use a CRM solution and getting started is easy!

1. Pick Your Product

Select the Act! product that is right for you:

Act! Premium Cloud – Act!-Hosted Web, Mobile and Windows for all size users and workgroups. Get up and running quickly with Act! providing the infrastructure to host your database and delivers the Web and Web Mobile access for you and your users. You can also have an offline client (a remote database that is installed on a Windows machine), one offline client per cloud subscription, that synchronizes with the central database being hosted with Act!. An active Act! Premium Cloud subscription includes the central database hosting service, software use, Act! Technical Support, Act! Connect to connect with hundreds of popular apps, and Act! software updates during the term.

Act! Premium Subscription – Self-Hosted Windows, Web and Mobile for all size users and workgroups. You have the ability to deploy via Windows on a local network or laptops with remote databases synchronizing to the central database. You also have the ability to deploy via Web and Web Mobile by including a web server and users will have real time access to the central database through their browser or mobile browser. An active Act! Premium Subscription includes software use, Act! Technical Support, Act! Connect to connect with hundreds of popular apps, and Act! software updates during the term.

Act! Premium Perpetual – Self-Hosted Windows, Web and Mobile for all size users and workgroups. Perpetual comes with the 1st year of Subscription included with the purchase. At the end of your subscription term you will have the option to renew for another term. If you choose to not renew a permanent license (walk away rights) will be issued by Act! for your current version and you will be able to continue to use the software. Keep in mind that once the subscription expires you will no longer be entitled to Act! Technical Support, Act Connect or software updates.

Act! Pro – Windows only product for single users or small workgroups. 30 Days of Act! Technical Support is available for an additional $40 but does not include Act! Connect or software updates.

Pricing for Act! CRM products can be found on our eStore. And remember, purchasing through our online store will save you 10% on your Act! CRM order using the discount code SAVE10.

2. Implement/Install
With the Cloud product a new database will be created or you can upload your existing Act! database and you are up and running. With the Premium or Pro products you will install the Act! program and if you run into any installation issues you can utilize Act! Technical Support included with your purchase. Once Act! is installed then you will create a new database or update your existing Act! database to the latest version.

Have data to import? Act! can import your contacts from common file types or from another Act! database.

3. Training
Each product comes with a video training library to learn the Act! program features. You will also have a training library for Act! Email Marketing so you can learn how to use emarketing with your Act! database to grow your business.

Act! CRM is the proven, trusted choice of entrepreneurs, sales teams, and small and mid-sized businesses, because it can be tailored to fit unique business and industry needs. Need customizations? We have a staff of expert consultants that can help design a database for your specific needs – contact us to discuss your project.

Or check out our predesigned databases for the Residential Real Estate, Commercial Real Estate, Mortgage, Insurance and Financial industries that work with Act! Premium Cloud, Act! Premium Subscription, Act! v20 Premium Perpetual and Act! v20 Pro.

How CRM Improves Your Insurance Business

Insurance CRMInsurance CRM

Common office software products serve extremely important purposes but are not meant to be utilized as a Customer Relationship Management (CRM) system.  Using Outlook or Excel spreadsheets to manage your Insurance business is not only an inefficient way of building those important contact relationships but you are also losing out on potential opportunities.  Using a spreadsheet (or even worse – a shared spreadsheet) makes it difficult to know what updates were made, when they were made and who made them leading to errors, loss of information and gaps in providing a comprehensive picture of your business’ contacts, policies and provided services. CRM is specifically designed to be a central hub of critical business information capturing every interaction between you and your team with your contacts and opportunities.  By implementing an Insurance CRM system agents, brokers, adjusters, and staff can easily share information to track and manage business contacts and focus on customer plans and policies – improving relationships and the bottom line.

So how can you improve your relationships using an Insurance CRM?  Details are important and with a CRM designed for Insurance Professionals you can capture anything that is essential to your business. Details that are relevant to your business such as contacts, carriers, policy dates and details, activities, emails, notes, opportunities, documents and so much more.  Clients want to feel important and just think of the experience your contact will receive when they call into your office and you or your team member are able to quickly access their information that has their latest interaction whether it be an email received or details about an upcoming renewal. Investing in a CRM empowers you to keep everyone up to date, so that you can focus your efforts on doing what you do best.

In the competitive Insurance industry don’t let stuff fall through the cracks – a solid CRM system helps you stay on top of your calendar and improve your follow-up.  Track and prioritize meetings and activities associated with your contacts to stay productive. Benefit from alerts that keep you up to speed and on top of your commitments.

Be more organized by having your CRM link your contacts with their various policy coverage types– such as health, P&C, commercial, or other coverages such as life, disability, annuity or long term care. Manage and track accounts to stay on top of membership participation, policy renewal dates and premiums, policy commissions, and upcoming or past due policies for easier control – all within the organized information contained in your CRM database.

With the ability to match/track carriers, brokers, members and more this means creating more opportunities to deliver valuable services and impactful communications.  More opportunities lead to improving your pipeline. Your Insurance Professionals CRM will help you manage every stage of your relationship process from the first interaction to sending quotes to validating policy details, completing activities in each stage to keep transactions moving. Forecast, analyze performance and track your progress within the CRM to improve your bottom line.

Initiating a new policy type or need to alert your policy holders or members to a new law? Then you will want to notify your clients, prospects and/or business partners and the easiest way is to send an email campaign announcing the news.  Your Insurance Professionals CRM system needs to have an integrated emarketing service so you can look up the appropriate contacts and send out the email notification – without having to export and import lists between another marketing system.

Improve your business with a Insurance CRM system that works for you – Act! CRM is a perfect fit for your Insurance business because it’s flexible. Unlike other CRM solutions, you have the freedom to tailor Act! to your specific needs whether it be in the cloud, on your local computer or both.  Act! CRM is an award winning solution that helps businesses build lasting relationships, fuel business growth, and make informed decisions. Built on top of Act! our Insurance Professionals database has been designed for the insurance industry. By selecting Act! with our Insurance Professional database you will have a CRM system that can be implemented quickly AND you will the ability to customize the database further for your unique business needs. For more information on Act! for Insurance Professionals can be found at:   http://actplatinum.com/ACT_Database_for_Insurance_Professionals_Product_Details.html

How CRM Improves Your Commercial Real Estate Business

Commercial Real Estate CRMCommercial Real Estate CRM

Common office software products serve extremely important purposes but are not meant to be utilized as a Customer Relationship Management (CRM) system.  Using Outlook or Excel spreadsheets to manage your Commercial Real Estate business is not only an inefficient way of building those important contact relationships but you are also losing out on potential opportunities.  Using a spreadsheet (or even worse – a shared spreadsheet) makes it difficult to know what updates were made, when they were made and who made them leading to errors, loss of information and gaps in providing a comprehensive picture of your business’ contacts, properties and deals. CRM is specifically designed to be a central hub of critical business information and capture every interaction between you and your team with your contacts and opportunities.  By implementing a CRM system agents, brokers and staff can easily share information to track and manage business contacts and focus on closing deals – improving relationships and the bottom line.

So how can you improve your relationships with CRM?  Details are important and with a CRM for Commercial Real Estate you can capture anything that is essential to your business. Details such as contact and property information, activities, emails, notes, opportunities, documents and so much more.  Clients want to feel important and just think of the experience your contact will receive when they calling into your office and you or your team member is able to quickly access their information that has their latest interaction whether it be an email received or on a lease that was just signed.

In your competitive industry don’t let stuff fall through the cracks – CRM helps you stay on top of your calendar and improve your follow-up.  Track and prioritize meetings and activities associated with your contacts and properties to stay productive. Benefit from alerts that keep you up to speed and on top of your commitments.

Be more organized by having your CRM link your contacts with their properties – whether they own the property or multiple properties, are renting a property or multiple properties, or are purchasing a property or multiple properties.  Keeping an inventory of properties and contacts will allow you to quickly find owners or sellers and match them to potential renters or buyers – all within the organized information contained in your CRM database.

With the ability to match owners/tenants or buyers/sellers this means creating more opportunities.  More opportunities leads to improving your pipeline and closing more business. Your Commercial Real Estate CRM will help you manage every stage of your sales process for deals and leases, completing activities in each stage to keep deals moving to close. CRM dashboards give you a graphical view of your Deals or Leases pipeline with summary totals and drill down feature to be able to work with a specific transaction. Forecast, analyze performance and track your progress within the CRM to improve your sales.

Representing a new property? Then you will want to notify your potential buyers, renters and/or business partners and the easiest way is to send an email campaign announcing the new listing.  Your Commercial Real Estate CRM system needs to have an integrated emarketing service so you can lookup the appropriate contacts and send out the email notification – without having to export and import lists between another marketing system.

Improve your business with a CRM system that works for you – Act! CRM is a perfect fit for your Commercial Real Estate business because it’s flexible. Unlike other CRM solutions, you have the freedom to tailor Act! to your specific needs whether it be in the cloud, on your local computer or both.  More information on Act! CRM for Commercial Real Estate can be found at:   http://actplatinum.com/CRM_Commercial_Real_Estate_Act_Product_Details.html.

What is the difference between Act! CRM Premium Products?

Act! CRM software has a Premium Edition that has 3 product types; Act! Premium Subscription, Act! Premium Perpetual and Act! Premium Cloud. So what is the difference between the Act! CRM Premium software products?

Essentially nothing… when it comes to the Act Premium CRM software. Premium is Premium is Premium – Window, Web and Web Mobile. On-premise, cloud or both – whichever is best for your organization. When comparing the Premium options it comes down to costs and deployment of the software.

Compare Act! Premium Subscription and Act! Premium Perpetual

First of all Act! Premium Subscription vs Act! Premium Perpetual is the exact same software with the ability to deploy and access via Windows (desktops, laptops, tablets), Web (IE, Chrome) and Web Mobile (iPads, mobile device browsers). The difference in the two products is whether you want to subscribe to the licensing or subscribe with walk away rights (the ability to continue to use the software after the susbscription service has lapsed).

If you choose the Act! Premium Subscription product you have the option of paying monthly, annually or every 2 years. An active subscription includes the software use, Act! Technical Support and Act! software updates during the term. The cost will be less over time with a 2 year subscription compared to an annual or monthly subscription. With subscription you renew at the end of your term (don’t worry, you will be sent reminders for the upcoming renewal) for another term and continue to use your software. If you fail to renew your subscription your software will stop working. Having an expired subscription does not mean you will lose your database or files and you can easily activate the software again by renewing your subscription to continue the software use.

If you choose the Act! Premium Perpetual product it comes with the 1st year of Subscription included with the purchase. At the end of your subscription term you will have the option to renew for another term. If you choose to not renew a permanent license (walk away rights) will be issued by Act! for your current version and you will be able to continue to use the software. Keep in mind that once the subscription expires you will no longer be entitled to Act! Technical Support or software updates. If you have let your subscription expire and decide that you want the subscription services you will have to repurchase the Perpetual product to maintain the walk away rights.

Compare Act! Premium Subscription/Perpetual and Act! Premium Cloud

Selecting either the Premium Subscription or the Premium Perpetual product you will get the exact same Act! CRM Premium software. Act! Premium allows you to configure a deployment solution based on your organization’s needs. You have the ability to deploy via Windows on a local network or laptops with remote databases synchronizing to the central database. You also have the ability to deploy via Web and Web Mobile by including a web server and users will have real time access to the central database through their browser or mobile browser. Your organization can deploy Act! in a mixed environment (Windows and web) to support a varying set of user needs – including connected, disconnected, and offline access.

But what if you don’t have the IT infrastructure or personnel to support the deployment of the Act CRM Premium software product? That is where Act! Premium Cloud comes in. Act! offers an annual subscription for their cloud service where they will host your central database and provide the Web and Web Mobile access for your users. You can also have an offline client (a remote database that is installed on a Windows machine), one offline client per cloud subscription, that synchronizes with the central database being hosted with Act!. An active Act! Premium Cloud subscription includes the central database hosting service, software use, Act! Technical Support and Act! software updates during the term.

You can purchase the Act Premium Subscription and Perpetual products as well as Act! Premium Cloud Subscription with current discounts and promotions from our ACT CRM eStore at www.actplatinum.com. If you have any additional questions please send us a Contact Us form.

Act! Pro vs. Act! Premium – Things to Know Before You Buy Act! CRM

Act! Pro vs. Act! Premium

Act! CRM has 2 on premise products, Act Pro and Act Premium, and we are always asked by potential customers which product is right for their business.

Act! has previously published the below image to outline the product differences, but we want to provide more information to compare and contrast the products and features for Act’s latest version.
Buy Act! Pro or Act! Premium at www.actplatinum.com

Comparing Act! Pro vs Act! Premium in order to assist in selecting the right product for your business, below are 10 things to know before you buy:

1. The number of active users is a determining factor, the Pro product has a limitation of 10 active users in a database. This means if you have more than 10 users you will need the Premium product. If you purchase the Pro product and need to add the 11th user or more you will need to purchase Premium licenses for the existing Pro licenses. Therefore, if your business is growing it would make sense to purchase the Premium product over the Pro at the on-set.

2. The Pro product has Windows only licensing, Premium has dual licensing for both Windows & Web (including Web Mobile) access. Act! Premium allows you to do your own web hosting (without the monthly fees of other competing products) where you can deploy the web product with database access through your intranet or internet. With Act! Premium Mobile you can travel light and stay connected by accessing your Act! Premium contact, calendar and opportunity details from your iPhone®, iPad® or Android™ device.

3. The Premium product has Field Level Security that allows you to limit the access to certain Contact, Opportunity, Group and Company fields by users and teams. You can grant full access to those that need to update the field information, read only to those that need to see the information but cannot change the data, or no access to a field which means they cannot see the field within the database or reports. This is a valuable feature if your business works with social security numbers, credit card information or other sensitive data.

4. The Premium product has Record Level Security that allows you to limit the access to Contact, Opportunity, Group and Company records by users and teams. This is a powerful feature if you want your salespeople to see only their records, sales managers being able to see the records for their direct reports, by territories or if you want to divide the records by different departments or job responsibilities.

5. Both the Pro and Premium products have the database synchronization feature in which you can create remote databases that synchronize to your master database for disconnected/offline data access. The Pro Product only allows Application Synchronization which means that when a remote synchronizes to the master the Act! program needs to be open and logged into master database – this is not ideal if the master database is hosted on a server or an unattended machine. The Premium product comes with Synchronization Services (network and internet) which allow the synchronization to occur without the Act! program being open, the service runs on a host machine/server and listens for the synchronization connection.

6. The Dashboard is available in both products but the Pro version has a limitation of being only able to view the current user activity and opportunity information, filtering for a different user or multiple users is not an option. With the Premium product you can create Dashboard with multi-user, team, territory, region, and/or department views.

7. With the Premium product network users have an additional feature of being able to include other users and resources in their activity scheduling and checking on their availability. This is a helpful feature if your business has meetings or calls with your customers or prospects that involves more than one of your users of Act!.

8. The Act! Premium product has the Web API platform that allows users to connect Act! to other business productivity tools to increase productivity and streamline aspects of your business. The Web API platform provides users with the ability to develop new applications and is only available to Act! Premium deployments with an Active Premium Subscription. With the Web API you can take advantage of some cool features:

  • Act! Companion – a native mobile app designed for iPhone®, iPad®, and Android™
  • Act! Insight – interactive, graphical dashboards where you can see dynamic, visual snapshots of real-time metrics
  • Ask Act!™ With Amazon Alexa – interact with Act! through simple, verbal requests
  • Act! Connect – simple integrations with hundreds of popular business apps
  • Act! Premium Contact Link – streamline your workflow between Act! and Outlook®

9. Act Premium Perpetual License Purchases now includes the 1st year of Act! Software Updates and Act! Technical Support. After the 1st year Premium Perpetual customers will have the option to renew their Premium Subscription service to always have the latest release of Act! Premium software and Act! Technical Support. Act! Pro does not include software updates or Act! Technical Support, Pro customers have the ability of purchasing software upgrades with any new release and there is a 30 Day Act! Tech Support Package available for $40 per license on your account.

10. Act! Premium provides customers with Subscription payment options, these options gives you annual subscription services of software rental, updates and Act! Technical Support with no upfront license costs. Now you have an option of Act Subscription for the Premium product as an alternate way to gain access to the Act! Premium software at a lower startup cost.

Act! Pro vs. Act! Premium – You can purchase the latest Act! CRM Software products with current discounts and promotions from our Act! CRM eStore at www.actplatinum.com and if you have any additional questions please send us a Contact Us form.